Rearrange the letters in the word "listen," and you get "silent," Branson points out. The only way to listen to the other person is to be silent, without interrupting them or planning what you want to say before they're done.
Branson never goes anywhere without a physical notebook so that he can write down things that other people say and remember them. It's his secret business weapon, he says, as it also leads to new business ideas as he goes.
-One of 23 bits of business wisdom from Richard Branson
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